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$1 million support package to save Victoria’s café industry

One of Australia’s original coffee roasters, Harris, has launched The Harris Café Recovery Project, pledging $1 million of support to help cafés around Australia get back on their feet after recent hardships of the bushfires and COVID-19 pandemic.

Conducted by YouGov Galaxy, surveyed 1,000 Australian café -goers and small business owners, to uncover attitudes towards Australia’s café culture and owners’ fears and hopes in a post-COVID-19 world.

70% of Aussies are worried our cafes will never be the same as they were pre-COVID, according to a new report commissioned by Australian coffee roaster Harris Coffee. With five million Australians claiming to have missed their local café more than pubs and clubs during the COVID-19 lockdown, Harris has unveiled a first-of-its-kind initiative to help keep Australia’s café culture alive and support cafes on the road to recovery.

The absence of cafés was sorely felt by many during the COVID-19 lockdown restrictions – just under ten million said they felt isolated from their local community during this time while 70% declared their local café as the centre of the community, ahead of amenities including the post office and hairdressers.

To help, Harris has launched the Harris Café Recovery Project - a new scheme for Australian café owners nationwide, to apply for a share in a $1 million worth of support that will assist them in rebuilding, as they return to serving their local communities.

Cafe owners around Australia are invited to apply for the Harris Café Recovery Project, with up to 25 café owners eligible to receive a share of the $1 million worth of support. Cafe owners can apply for the package at harriscoffee.com.au